Last year, the Mountain View, Calif.-based company joined the governing council of enterprise-grade distributed ledger network Hedera Hashgraph, which leads strategic planning for the Hedera network and works to ensure its stability. The Google-Dapper partnership is only the latest in the string of deals Google has struck in the blockchain space. And yet, even as giant centralized cloud offerings integrate with distributed ledgers, their decentralized rivals like Filecoin, which link together unused computing space on individual computers in exchange for cryptocurrency payments, are positioning themselves as the truer backbone of Web 3.0. In 2015, Microsoft became one the first tech leaders to provide their cloud-based infrastructure and management as blockchain-as-a-service, followed by Amazon, which launched its own blockchain support in 2019.įor adopters of bitcoin and other cryptocurrencies that were once powered on the back of simple laptops, the reliance on processors owned by one of the largest tech companies in the world may seem ironic. With Google’s help, Dapper Labs hopes to scale NBA Top Shot and other NFT lines running on Flow to billions of users, following the path of other blockchain projects swelling on the backs of centralized cloud hosts. Monthly active accounts and weekly transactions on Flow blockchain Dapper Labs According to DappRadar, the only platforms to outperform Dapper were Ethereum-based Open Sea, Axie Infinity and CryptoPunks. The Top Shot collection has smashed multiple NFT sales records, amassing almost $700 million in sales volume since launch in September 2020. While a bitcoin is interchangeable with any other bitcoin, and therefore what is called “fungible,” these moments are rare, or even unique, hence the “non-fungible” title. The Vancouver, Canada-based blockchain entertainment company, reportedly valued at $7.5 billion, counts 600,000 total wallets on its signature NBA Top Shot platform that sells short video highlights, or “moments,” that are put together by the National Basketball Association and sold in packs as non-fungible tokens. “There's tons of opportunity to build everything from the Flappy Bird to the Angry Bird of Flow and just blockchain in general.”ĭapper is undeniably among those most successful at capitalizing on that opportunity. “What you're seeing on blockchain today is the iPhone moment where consumers are starting to understand what's going on,” Gharegozlou says. While node operators are free to use any hardware, including that of Google’s nemesis, Amazon Web Services, Google has streamlined the process to make it easier for Flow developers to integrate with its software, the company’s chief executive Roham Gharegozlou says. So companies like Dapper need scalable, secure infrastructure to grow their business, and even more importantly, support their networks.” “Blockchain technology is becoming more and more mainstream. “It's really about helping them with rapid and sustainable growth,” says Kennedy.
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